The Role of Feedback in Product Innovation l Vovici Webinars & Webcasts l Vovici

Vovici Webinars

The Role of Feedback in Product Innovation

Vovici & Pragmatic Marketing explain online market research

Great products are grounded in an understanding of market problems. Exploring the role of market and customer feedback in driving innovative products, Scott Blacker of Vovici and Steve Johnson of Pragmatic Marketing look at how research can support your product decisions. Which research tools are best for which steps of the innovation process? When do you use qualitative and when to use quantitative? And which customers do you listen to?

This webinar was designed for product managers, product marketing managers, marketers, and others who want to understand the best practices in creating innovative, market-leading products.

Speakers
Steve Johnson of Pragmatic Marketing explain online market research in this Vovici webinar
Steve Johnson
Instructor
Pragmatic Marketing
Scott Blacker of Vovici & Pragmatic Marketing explain online market research in this webinar
Scott Blacker
Director, Product Management
Vovici




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